Dubai, UAE — The luxury-car rental market in Dubai is experiencing a powerful surge in 2025, according to an internal report from Many platform — which aggregates listings from hundreds of rental suppliers — has recorded a sharp rise in demand for high-end vehicles including supercars and premium luxury cars.

🚗 What’s Driving the Uptick

Broader appeal beyond tourists: While vacationers and short-term visitors continue to rent high-end cars, the data shows a growing number of Dubai residents — including younger professionals, expatriates, and entrepreneurs — are opting for luxury rentals for flexible commuting, social events, or lifestyle preference.

Longer rental durations on the rise: Many renters are no longer limiting themselves to one-off weekend use. Instead, extended rentals — spanning several days, weeks, or even months — are increasingly popular, both among individuals and corporate clients.

Corporate and event-driven bookings: Businesses in sectors like hospitality, finance, and events regularly rent premium cars for executives, visiting clients, and special occasions — reinforcing the role of luxury cars as part of Dubai’s corporate image and social culture.

Wider options & easier access thanks to tech: Platforms like Many sites have made it easier than ever to compare models, prices and availability online. The transparency and convenience have lowered barriers, encouraging more people to consider renting luxury cars rather than owning one.

📈 What’s Gaining Popularity

Rolls‑Royce (Ghost, Cullinan, Phantom): These remain among the most requested luxury models. Demand for Rolls-Royce rentals has increased noticeably in 2025.

Lamborghini (Huracán, Aventador, Urus, etc.): Demand for Lamborghini rentals has surged — Bookings for these supercars have reportedly reached record levels in 2025, outpacing growth in other vehicle categories.

Diverse luxury fleet across SUVs, sedans and supercars: The luxury-rental segment is expanding beyond supercars — luxury SUVs and premium sedans are also seeing increased bookings, appealing to families, tourists, and corporate clients alike.

🔮 What This Suggests for Future of Dubai’s Rental Market

Industry insiders believe this trend — of renting rather than owning — reflects a shift in how people view mobility in Dubai. For many, flexibility, convenience, and lifestyle appeal now outweigh the traditional advantages of vehicle ownership. It has announced plans to expand its partner network, add more luxury-car listings, and continue improving transparency and convenience for renters.

If sustained, the surge could reshape Dubai’s automotive rental market: luxury rentals may cease to be a niche offering for tourists and become a mainstream mobility choice for residents and corporates.

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